That's the question that Jon Stewart asked as he opened "The Daily Show" on Monday night.
Stewart devoted an eight-minute segment to the crisis surrounding Brian Williams and NBC. He was critical of Williams -- with whom he's friendly -- but arguably more critical of the media coverage of the situation.
He had fun with the anchor's first name, asking "Why Bri lie?" and saying it'll be "Bri-bye" if more exaggerations emerge.
"We got us a case here of infotainment confusion syndrome," Stewart said jokingly. "It occurs when the celebrity cortex gets its wires crossed with the medulla anchor-gata."
He was referencing the fact that the most noteworthy examples of Williams' exaggerations about a 2003 Iraq War mission came not during the anchor's "Nightly News" but instead during promotional appearances on other shows.
Stewart played clips of the media's coverage of the controversy and added biting commentary about the coverage in the run-up to the invasion.
"Finally," he said sarcastically, "somebody is being held to account for misleading America about the Iraq War."
A "Daily Show" alum, Larry Wilmore, also took the time to comment on the NBC crisis.
"We look at our relationship with war and revisit the movie "Black Hawk Down,' or as Brian Williams calls it, 'The Brian Williams Story,'" Larry Wilmore said at the start of his new show that follows Stewart's, "The Nightly Show."
Wilmore joked that "as a fellow purveyor of fake news, I sympathize with Brian Williams."
Even though Williams has scrapped a scheduled appearance with David Letterman later this week, the anchor has been a late-night regular.
Williams has been a frequent guest of "The Daily Show," appearing 16 times according to the show's web site.
He's also popped up in sketches and even acted as a giant head that floated in the background of the "Daily Show" set.
Conversely, Stewart was one of the first guests on Williams' now-canceled newsmagazine "Rock Center" back in 2011.
Along with many appearances with Letterman and Stewart, Williams has also "slow-jammed the news" with Jimmy Fallon on "The Tonight Show" and hosted "Saturday Night Live" back in 2007.
Wilmore on Monday night quipped that Williams had "slow-jammed the truth."
CNNMoney (New York) February 10, 2015: 12:03 AM ET
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